Tri-Cities, WA Branding Photographer
This is the place to go to find tips on branding your business and practicing self-care, creating content that resonates with your ideal client, and get a peek at some of my projects with real-life business owners just like you!
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Why Authenticity is Your Best Marketing Tool
That’s right, showing up authentically is the number one way a small business owner can grow their following. Gimmicks, trends, or flash sales (while those all have their place in advertising) don’t compare to consistently showing up, as you, for the people who follow your business.
How do I know this?
I’ve done it.
3 ways to be more authentic in front of the camera | Tri-Cities, WA branding photographer
Being in front of the camera comes naturally to a lot of people who grew up with smartphones and selfies, but for many of us it still feels weird and uncomfortable. My clients often say that one of the things that has stopped them thus far from getting updated images of themselves is that they feel awkward having their pictures taken. They’re not necessarily self-conscious – although that’s nothing to be ashamed of – but they just don’t know how to be themselves when there’s a camera being shoved in their face.
So today, I’m here to help.
Here are some helpful tips to being more authentic in front of the camera: